Our Story
The story began for Jess Aldridge, Founder of Pink City Living, on a trip to Jaipur in Rajasthan. Globally acclaimed for it's tradition of block-printing and dyeing textiles, the work of the local artisans and the wonderful array of prints, made a lasting impression.
Full of inspiration and with a headful of ideas, Jess set about curating her own collection of beautifully refined table linen, soft furnishings, bags, stationery and gorgeous printed pieces for the modern home.
And so Pink City Living was born!
Consciously Made
It has always been important that our products are consciously made, keeping the planet in mind, so all of our fabrics are responsibly sourced from sustainable manufacturers, where fair trade and ethical working practices are adhered to.
And some years later, we continue to manufacture by way of small-batch, ethical production, using non-toxic AZO-free dyes. We have great respect for this rich heritage craft where each block-printed piece tells a story....
Why The Pink City?
On almost every street in Jaipur, you'll find buildings painted a gorgeous shade of dusky pink.
The reason? In 1876, The Prince of Wales, Albert Edward (later to become King Edward VII) visited India. At the time, pink was the symbolic colour of hospitality. As the people of Jaipur are known for their incredible hospitality, Maharaja Sawai Ram Sing I had the whole city painted pink to welcome the royals. It is said that Prince Albert nicknamed Jaipur the 'Pink City' and the name stuck.
*Ref: insightvacations.com Alex Allen 5 Nov 2024*
Each piece tells a story...
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Fairtrade
Ethical working practices
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Sustainable
Responsibly sourced fabrics
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Natural
AZO-free non toxic dyes
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Heritage Craft
Supporting artisanal trade
